What is Online Reputation Management?

Posted on July 5, 2015 in SEO, Social Networking

Have you hidden behind your smartphone or laptop, because friends or family have posted an old photograph you thought had rotted away long ago? These things often cause a bit of embarrassment, and dent the hard worked for street cred, but generally they’re soon forgotten.

What though, if adverse comments, downright lies, or sarcastic remarks could affect a job interview, or have a bearing on whether you’re accepted into your college of choice? Adverse publicity suddenly becomes a lot more serious.

Years ago people of all ages kept a daily diary, a secret daily diary. Jotting down how their day went. Who they’d met, where they’d been, and what they did. All of it for their own personal consumption – and maybe that of a very close friend.

In this digital age, social media has taken the place of the diary, and people live more of their lives in the glare of self-made publicity. It’s little wonder greater numbers of people are waking up to find someone has decided to tarnish their reputation and ruin their good name – just for the hell of it.

Those who live very public lives, politicians, celebrities, high flying CEO’s, industry representatives, and even successful companies, can be the subject of a hatchet job by persons unknown. When that happens, the results can be disastrous.

Building a good reputation takes time

It takes a long time to build a good reputation, personal or company, and very little time to lose it, especially when third-parties are doing their best to make it happen. Reputation Squad is an online reputation management agency dedicated to providing the very best solutions for maintaining the reputation of high profile persons and corporations, while working on increased image optimisation.

Reputation managers are part public relations gurus, and part technology experts. Contracted to manage a person’s or company’s profile, they find ways to make that unintentional gaff disappear, or bury negative comments or reviews where only the most astute or stubborn will find them.

When you’ve worked hard to built a good reputation and personal or company profile, why should someone be able to start destroying it on a whim? Agencies like Reputation Squad Or PTI-Intl, are there to make sure they can’t.

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What is Online Reputation Management?
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